
Last night I attended a Green Drinks networking event in our area. I have been attending their events since they first the group started almost 3 years ago. They are always fun events and I always make great contacts with them.
An interesting conversation came up about the success of the group and possible reasons why. Here are a few topics that were discussed:
The events are free. There is no charge to belong to the Green Drinks group and the events are free.
The Green Drinks group is designed to bring like minds together. Many people in the conversation agreed that the problem with Pay To Play networking groups like Le Tip and I Take The Lead is that they are groups whose only common thread is that the members want more business. There is no "Big Picture." In those groups everyone is focused on themselves.
Passion and unselfish leadership. The two girls who lead the Green Drinks group are Laura and Terra. Both of them lead from a position of passion. They each have salary type jobs that really don't benefit from a traditional "networking" group and they don't get paid to lead the group. Because of this fact, they come from a place of contribution. Their focus has always been on the green living message and the members of the group. Their leadership has really set the tone for the entire group.
Are you looking for a group to join or thinking about starting your own? You would be wise to consider these issues as you go forward. Networking can be very beneficial to your business or it can be an expensive waste of time. Choosing the right group can help you save valuable resources and experience better success.
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One of my favorite forms of advertising has to be butt adverts. Not a new idea as the beach volleyball players have been advertising their favorites bars since the 70's but it certainly is reaching new levels. There are two male agents in our office who have the back pockets of their trousers embroidered with "Let's Talk Real Estate." They probably don't get as much attention as the girls of beach volleyball!




