The next notably green product that I discovered at the Energy Trust Better Living Show at the Portland Expo Center is the little gem.
360 Vodka. Vodka with a "Green" State of Mind. They are referring to their product as "The World's First ECO Luxury Vodka" and I think that they may be right.
360 Vodka obviously isn't a green product that is going to save the world or revolutionize the green industry but they have gone to extraordinary lengths to assure that their product is as eco friendly as possible. They call it their 3 P's. (Shown below)
While their vodka is undeniably as green as it can be and their packaging is too, I feel that the biggest impact that they are making is in the area of education. 360 Vodka's advertising pieces (printed on 100% post consumer paper with vegetable based inks of course!) are loaded with green statistics. They are definitely bringing the "Green" message to the vodka drinkers of the world.
In the spirit of "Research", I bought a bottle of 360 Vodka this weekend. I am no expert on vodka (Really, I am not an EXPERT!) but it was one of the better vodkas that I have ever tasted.
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I've been using organic wine for closing gifts. May be time for a change.
Cool . . . wonder if they will sell it at Jimbo's, Whole Foods, or Trader Joe's.
Well, that's a different marketing approach. If I see this, will also try it...like David, in above comment, I also use organic wine, when appropriate.
I could use a Green Drink right now!!!
David - I guess it depends on your clients.Maybe an extra question in your buyer's questionaire? "Do your prefer wine or vodka?"
Melissa - I imagine that they will. It is priced lower than the Kettle and Grey Goose. We acan only buy liquor from state run liquor stores here in Washington state.
Stephanie - Happy hour already?
My husband came home with a bottle of this a few months ago. It was quite tasty and I loved the little envelope to send the top back in. Never would have thought to blog about it!
Hey Jamie! How have you been?
This is just part of a series of green products that I found at the Better Living Show in Portland a few weeks back. Here is another one that you wouldn't have thought to blog about: Go Green!