
365 Tips To Becoming A Successful Realtor®
Tip #2 - Working with buyers - Finding The Right Home On The First Day
There are dozens of tips to getting this done, which I will share in the next 363 days. For now we will talk about Listening.
Listening - Parts 1, 2, AND 3!
1. An interview with new buyers in a controlled environment is crucial to success. Successful agents maximize their time by requesting that all buyers meet them in their office before touring homes. This is important for many reasons (One being safety.) and it allows them to have an uninterrupted interview with them. This gives the agent to opportunity to ask structured questions and carefully listen to what the buyer's needs and wants are.
2. Dig deep and LISTEN some more! Ask open and probing questions. Why do you need a big yard? How big is BIG to you? Why is it important for you to live in this neighborhood? The better you are at listening during this process, the better you will be able to get them to the best house for them on that first day.
3. Don't stop listening! Buyers will give you clues when they walk into the homes that you are visiting. Listen carefully for these clues to help them make their final decision. Comments like I love these high ceilings!, The kitchen is perfect! or The yard here is wonderful are good indicators that you are on the right track. Don't be dejected when they find problems. They are often searching for solutions to the problems that will let them move forward with making an offer.
By listening during the initial interview, asking probing questions, and then carefully listening to the clients comments during the tours of the homes, you will be well on your way to finding the right on for them. By the way, if you don't think this can be mastered, there is a buyer's agent in my office who has closed every buyer she has been with for the last 11 months in 7 showings or less!
Mark Hall
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Well Mark thanks for the tips. Seven showings or less, I think I need to move to Vancouver Washington.
Hi Mark,
I am looking forward to your daily tips for finding the right house the first day. Listening is so very important and has been the reason that many of my clients have come to me from a previous agent, because they didn't listen.
She has closed every client she has shown property to in the last 11 months in 7 showings or less? That is amazing. I sure hope we get to hear lots of her techniques over the next 365 days. I'll keep looking forward to these posts.